Top 11 AI Marketing Tools For Your Businesses in 2024

According to a recent McKinsey survey, 80% of organizations aim to implement AI in some form by 2024. And for good reason: artificial intelligence (AI) is reshaping the marketing landscape, enabling firms to develop tailored experiences, automate time-consuming operations, and reach results they never imagined imaginable.

However, with so many AI marketing tools available, it can take time to know where to begin. That is why we have produced a list of the 11 best AI tools for marketing in 2024. This carefully picked collection contains

Benefits of using AI tools for Marketing

AI for marketing is no longer merely a theoretical concept; they are quickly becoming an indispensable weapon in the armory of the modern marketer. What benefits do these AI marketing tools provide for your marketing efforts? Let's look at the main advantages of employing AI in marketing:

Increased Efficiency

Say goodbye to repetitive tasks: AI automates boring operations such as organizing social media postings, responding to consumer requests, and managing data analysis. This gives you more time and energy to devote to key initiatives.

Streamlined workflows: AI marketing software readily integrates with existing marketing platforms, resulting in a smooth and effective workflow. Consider working with a tireless assistant who handles the tedious details so you can focus on the big picture.

Personalization and Precision Targeting

Uncover your ideal customer: Uncover your ideal customer's interests, actions, and trends by analyzing large datasets. Best AI for marketing allows you to design targeted messages that have a strong emotional connection with your audience, improving engagement and conversions.

Provide individualized experiences: AI marketing tools personalize information, recommendations, and offers for each customer, establishing a sense of connection and generating loyalty.

Data-Driven Optimization and Insights

Discover previously unknown patterns and trends: AI examines massive volumes of data to uncover previously unknown patterns and trends. This AI marketing tools enables you to make educated marketing decisions, optimize campaigns for optimum impact, and remain ahead of the competition.

Predict customer behavior: Customer behavior may be predicted with AI, which allows you to anticipate their wants and present relevant content and offers at the perfect time.

Unparalleled Creativity and Content Creation

Say goodbye to writer's block: AI along with AI checkers creates content ideas, outlines, and even drafts, removing creative barriers and increasing productivity.

Unlock new content formats: Artificial intelligence (AI) generates interesting and diverse content formats such as photographs, videos, and social media postings, allowing you to catch attention and separate from the competition.

Top 11 AI marketing tools list

While AI-powered content generation has received a lot of attention, its implications in marketing go far beyond writing blog posts and emails. Although OpenAI's ChatGPT garnered initial notice, it is only the tip of the iceberg. In reality, a wide spectrum of AI marketing tools is reshaping numerous marketing disciplines, enabling teams to become more efficient and productive.

Let's discuss about top 16 generative AI marketing tools to enhance your business:

HubSpot

Price: Free

Best for: Creating content across your marketing channels

HubSpot's AI Assistant empowers you to plan, generate, and share high-quality content quickly and effortlessly. This integrated suite of AI-powered features streamlines your workflow, allowing you to focus on what matters most: creating remarkable content that resonates with your audience.

Here's how the AI Assistant can help:

Generate blog posts, marketing emails, landing pages, and more: With a few clicks, you can have a draft ready in minutes, saving you valuable time and resources.

Get smart suggestions and optimization tips: The AI Assistant analyzes your content and provides actionable insights to improve clarity, flow, and engagement.

Integrate seamlessly with your existing HubSpot tools: No need to switch platforms! The AI Assistant works seamlessly with your existing marketing tools, making content creation a smooth and efficient process.

Gain valuable insights with conversation intelligence: Analyze your customer interactions to understand their needs and preferences, informing your content strategy for better engagement and conversions.

Jasper.ai

Price: Plans start at $40 per month

Best for: Generating content ideas, crafting drafts, and editing content

This user-friendly AI marketing platform goes beyond coffee runs, equipping you with the tools you need to create high-quality content in various formats.

Jasper.ai empowers you to:

Generate fresh content ideas: Brainstorm topic ideas, overcome writer's block, and explore new creative avenues.

Craft engaging first drafts: Quickly generate drafts for blog posts, social media captions, PPC ads, and more, saving you valuable time and effort.

Edit and refine your content: Polish your writing with Jasper's AI-powered suggestions, ensuring clarity, conciseness, and impactful messaging.

Manifest AI

Manifest AI is a GPT powered AI-driven marketing tool designed to enhance customer engagement for e-commerce platforms, particularly Shopify stores. It employs advanced algorithms to understand and interact with customers, providing personalized support and product recommendations.

Pricing:
Manifest AI typically offers a tiered pricing model. While the starting price is $500 per month.

Best For:
This tool is ideal for Shopify stores looking to automate customer interactions, provide round-the-clock support, and improve their overall store sales with the power of AI.

Empowerment:
Manifest AI empowers businesses by:

• Automating Customer Service: It solves customer queries, provide personal assistant to the store visitors and can provide responses in any language of the world.
• Enhancing User Experience: Through AI-driven interactions, it offers personalized shopping experiences with product recommendations, seamless product discovery and leading to increased customer satisfaction.
• Boosting Sales: By understanding customer preferences, Manifest AI can effectively recommend products, potentially increasing average order value and can boost your sales up to 70%
• AI powered Training: The best thing about Manifest AI is you can train it on your own data by adding FAQs, PDFs and more in less than a minute.
• AI Nudges: Matinifest AI helps in increase engagement by showing AI powered Nudges related to the particular products.

6Sense Revenue AI for Marketing

Price: Free versions available, paid plans available upon inquiry

Best for: Identifying high-value leads and prioritizing accounts

6Sense is included in top AI marketing tools which leverages AI to analyze massive amounts of anonymous buying team research, providing you with actionable insights to prioritize accounts and optimize your marketing efforts.

Here's how 6Sense can help:

Uncover hidden buying intent: Gain unparalleled visibility into which accounts are actively researching solutions like yours, allowing you to focus on leads with the highest purchase potential.

Prioritize accounts and activities: No more guesswork! 6Sense's AI identifies the highest-value accounts and prioritizes activities to ensure your team focuses on the most impactful opportunities.

Maximize marketing ROI: By targeting the right accounts at the right time, you can maximize your marketing ROI and achieve significant results.

Adverity

Price: Plans start at $500 per month

Best for: Streamlining data analysis and uncovering actionable insights

Adverity offers a powerful solution by centralizing all your campaign data into a single, unified platform. This facilitates comprehensive analysis and empowers you to make informed decisions based on clear insights.

Here's how Adverity can transform your marketing analysis:

Unify data from diverse sources: Gain a holistic view of your marketing performance by merging data from all your campaigns and channels, providing a comprehensive picture of your marketing efforts.

Surface trends and uncover actionable insights: Leverage the platform's powerful analytics tools to identify hidden patterns and trends, revealing valuable insights to guide your marketing strategy and optimize your campaigns.

Make data-driven decisions: Eliminate guesswork and base your marketing decisions on concrete data and actionable insights, ensuring you're focusing on the right initiatives for maximum impact.

Predis.ai

Price: Plans start at $29 per month

Best for: Streamlining social media content creation

Predis.ai leverages AI marketing tools to revolutionize your content creation process. Generating all types of social media content in seconds, freeing up your time and resources to focus on strategic planning and engagement.

Here's how Predis.ai can empower you:

AI-powered content generation: Provide a brief text input and watch Predis.ai generate a complete branded social media post, including creative, captions, and relevant hashtags.

Diverse content formats: Generate various content formats, including branded posts, carousels, reels, videos, and even memes, ensuring you have the perfect format to reach your audience and achieve your goals.

Built-in publishing and scheduling: Publish or schedule your generated content directly to your favorite social media platforms, streamlining your workflow and saving you time.

Drift

Price: Plans start at $2,500 per month

Best for: Providing personalized support and generating leads through interactive chatbot experiences

Drift's AI marketing bot transforms the traditional choose-your-own-adventure chatbot experience into powerful AI marketing tools for both customer support and lead generation.

Here's how Drift's chatbot can revolutionize your business:

Personalized support: Provide instant and personalized support to your customers 24/7, even when your team is unavailable. Drift's AI chatbot answers common questions, resolves issues efficiently, and routes complex inquiries to the right team member.

Lead generation: Capture leads and nurture them automatically. Drift's chatbot engages visitors, collects their information, and qualifies them as leads, saving you valuable time and resources.

Interactive experience: Unlike traditional chatbots, Drift's AI chatbot offers an interactive experience that feels natural and engaging. This leads to higher customer satisfaction and better conversion rates.

Artwork Flow

Price: $39 per user/per month

Best for: Automating your brand and regulatory compliance with the power of AI

Artwork Flow ComplyAI is an AI-native brand and regulatory compliance tool that can help you seamlessly automate your compliance. The tool allows you to build custom rulebooks based on your specific needs and check every minute detail on your labels.

Here’s how Artwork Flow ensures brand and regulatory compliance with your labels:

Check for brand and regulatory compliance: Make sure all your labels are on-brand and ensure they are compliant with regulatory standards.

Scan and verify barcode labels: Ensure all your products' barcode labels are accurate and verified before they hit the shelves.

Review your copy and run QA checks: Perform thorough quality assurance checks on your label copy to ensure accuracy and speed up your go-to-market process.

Zapier

Price: Free plans are available, paid plans start at $19 per month

Best for: Streamlining tasks and automating workflows

Zapier is included in AI marketing tools that empower you to automate your workflows and free up your time to focus on what truly matters: growing your business.

Here's how Zapier can transform your workload:

Connect your favorite apps: Integrate hundreds of popular apps and services to create seamless workflows and automate repetitive tasks.

Automate email lists and workflows: Automatically add new contacts to email lists, trigger important workflows based on specific criteria, and streamline your marketing processes.

Transform text into data: Convert text-based inputs, including emails, Slack messages, tweets, and form submissions, into structured data for further analysis and utilization.

Answer simple questions: Leverage Zapier's AI capabilities to answer simple questions based on text-based information, saving you time and effort.

Route leads and inquiries: Automatically route leads and inquiries based on pre-defined rules, ensuring efficient follow-up and lead management.

Brand24

Price: Plans start at $69 per month

Best for: Understanding social media conversations and brand sentiment

Brand24 is an AI marketing tools that empowers you to navigate the vast amount of information generated online, providing valuable insights to understand your audience and make informed decisions.

Here's how Brand24 can transform your social media strategy:

Social listening: Monitor and analyze conversations about your brand, competitors, and industry across social media platforms, forums, and news websites.

Sentiment analysis: Gain insights into the overall sentiment towards your brand, identify positive and negative mentions, and understand the impact of your campaigns.

Real-time alerts: Be notified instantly about critical mentions, allowing you to respond quickly and address issues promptly.

Comprehensive dashboards: Analyze data through user-friendly dashboards and gain actionable insights into your social media performance.

Semrush

Price: Plans start at $119.95 per month

Best for: Streamlining SEO content creation and optimization

Semrush's AI-powered SEO Writing Assistant (SWA) is your solution. This innovative tool integrates seamlessly with Semrush's existing SEO capabilities, making content creation and optimization faster, easier, and more effective.

Here's how SWA can transform your SEO content:

Generate content ideas: Get inspired by AI-powered suggestions for topics and subtopics relevant to your target keywords.

Optimize your writing: SWA analyzes your content in real-time, providing suggestions for improving readability, clarity, and SEO score.

Target the right keywords: Ensure your content targets the most relevant keywords for your audience and search engines.

Track your progress: Monitor your content's SEO performance and identify areas for further improvement.

Conclusion

As we approach 2024, AI marketing solutions are ready to alter how we communicate with our audiences and achieve our marketing objectives. These tools enable marketers to work smarter, not harder, by providing a wide range of features ranging from content generation and optimization to data analysis and insights. Whether you own a little business or a major multinational, there is an AI marketing tool to assist you to succeed. So, embrace the power of AI to maximize the effectiveness of your marketing activities in 2024 and beyond.