Do you want to grow your ecommerce business in 2023?
If so, you need to be using the right ecommerce apps.
Ecommerce apps can help you with everything from marketing and promotion to sales and conversion to customer service and support. By using the right ecommerce apps, you can save time, boost your sales, and improve your customer experience.
In this blog post, we will share the best ecommerce apps for 2023, organized by category. We will also provide tips on how to choose the right apps for ecommerce business and how to use them effectively.
Why are Ecommerce Apps Important for Businesses?
Multiple types of e-commerce apps are crucial for businesses in today's digital landscape for several key reasons:
- Enhanced Customer Experience: E-commerce apps provide a user-friendly interface optimized for mobile devices. This ensures that customers can easily browse products, make purchases, and access customer support, leading to a more satisfying and convenient shopping experience.
- Accessibility: Mobile apps allow businesses to be present on customers' smartphones, making it easier for them to access your products or services anytime, anywhere. This accessibility can increase engagement and sales.
- Personalization: E-commerce apps can collect data on customer behavior and preferences, enabling businesses to personalize product recommendations, offers, and marketing messages. This tailored approach can significantly improve conversion rates and customer loyalty.
- Push Notifications: Apps provide a direct channel for sending push notifications to users. Businesses can use these notifications to alert customers about promotions, new arrivals, order updates, or other relevant information, keeping customers engaged and informed.
- Faster Loading Times: Apps generally offer faster loading times and smoother navigation compared to mobile websites. This speed can reduce bounce rates and improve the overall shopping experience.
- Offline Functionality: Some e-commerce apps offer offline functionality, allowing customers to browse products and add items to their carts even when they don't have an internet connection. This feature can be especially valuable in regions with unreliable connectivity.
- Increased Engagement: Apps can include interactive features such as gamification, reviews, and social sharing, which encourage users to engage more deeply with the brand and its products.
- Streamlined Checkout: E-commerce apps often provide one-click or saved payment options, making the checkout process quick and convenient. This reduces cart abandonment rates and boosts conversion rates.
- Customer Retention: With features like account creation, order history, and loyalty programs integrated into apps, businesses can enhance customer retention and encourage repeat purchases.
- Competitive Advantage: In a competitive e-commerce landscape, having a well-designed and functional app can set your business apart from competitors. It can also attract tech-savvy customers who prefer the convenience of apps.
10 Best Ecommerce Apps to Grow Your Business in 2023
Here is the list of the top ecommerce apps for 2023 to grow your Shopify store:
When it comes to customer support, Manifest AI emerges as a game-changer, driven by the powerful GPT-3.5 technology. This AI-powered e-commerce app offers a host of advantages while also bearing some considerations in mind:
- Seamless Product Discovery: Manifest AI serves as both an AI shopping assistant and an invaluable product research tool. It analyzes user behavior, search history, and buying patterns to curate product recommendations that align with individual preferences.
- Enhanced User Experience: By delivering personalized suggestions, this app streamlines the user experience, making it more efficient and enjoyable. Shoppers can effortlessly locate products that match their budget, tastes, and desires, reducing the need for manual searches.
- Global Accessibility: With multilingual customer support, Manifest AI ensures effective communication and assistance for a diverse, worldwide user base.
- Tailored Purchase Assistance: This AI tool doesn't just guide users; it personalizes the purchasing journey, offering custom recommendations and aiding in decision-making.
- Learning Curve: Users may initially require some time to familiarize themselves with the app's full range of features and capabilities.
- Pricing Considerations: While the app's benefits are substantial, businesses should evaluate their budget and the app's pricing structure to ensure a cost-effective fit.
Ratings: Manifest AI has garnered high praise for its capacity to enhance the e-commerce experience, earning an average rating of 4.6/5 stars from users. It promises to revolutionize not only customer support but also the way businesses engage with their audiences.
BIK is an all-in-one marketing automation tool that can help you to automate your marketing campaigns, segment your audience, and personalize your marketing messages. It also offers features such as abandoned cart recovery, product recommendations, and customer loyalty programs.
- Comprehensive features: BIK offers a wide range of marketing automation features, making it a one-stop shop for your marketing needs.
- Easy to use: BIK is easy to use and can be integrated with a variety of ecommerce platforms.
- Effective: BIK has been shown to be effective at increasing sales and conversion rates for businesses of all sizes.
- Pricing: BIK can be expensive for small businesses.
BIK receives high ratings from users, with an average rating of 4.8/5 stars.
Overall, BIK is a powerful marketing automation tool that can help you to improve your marketing efficiency and results. However, it can be expensive for small businesses. If you are a small business owner, you may want to consider other, more affordable options.
Klaviyo (Email Marketing)
Klaviyo is a robust email marketing platform designed specifically for app for e-commerce businesses. It excels in tailoring email campaigns based on customer behavior and preferences, allowing for highly personalized marketing.
- Personalization: Klaviyo's strength lies in its ability to deliver hyper-personalized email campaigns, which can significantly boost conversion rates.
- Integration: It seamlessly integrates with popular e-commerce platforms like Shopify, making it easy to sync customer data and automate marketing.
- Automation: Klaviyo offers powerful automation features, such as abandoned cart recovery and post-purchase follow-ups.
- Pricing: It may be relatively expensive for small businesses with large email lists.
- Learning Curve: For beginners, the extensive features can be overwhelming.
Ratings: Klaviyo receives high ratings for its advanced email marketing capabilities, with an average rating of 4.5/5 stars from users.
Gorgias (Customer Service)
Gorgias is a customer service platform designed for e-commerce businesses. It offers a unified helpdesk that integrates with various communication channels, such as email, chat, and social media, to streamline customer support.
- Multichannel Integration: Gorgias consolidates customer inquiries from various channels into a single dashboard for efficient management.
- Automation: It allows for the automation of repetitive tasks, such as responding to common customer queries, saving time for support agents.
- Customer Insights: Gorgias provides customer profiles with order history and interactions, enabling personalized support.
- Efficiency: The automation features can significantly reduce response times and improve overall support efficiency.
- Integration: It seamlessly integrates with e-commerce platforms like Shopify, ensuring easy access to order information.
- Detailed Analytics: Gorgias offers valuable insights into customer support performance.
- Pricing: The pricing might be a bit high for small businesses with limited support needs.
- Learning Curve: Some users may find it takes time to fully harness the platform's capabilities.
Ratings: Gorgias receives positive reviews for its effectiveness in improving customer support efficiency, with an average rating of 4.6/5 stars from users.
ShipBob (Shipping and Fulfillment)
ShipBob is a comprehensive e-commerce fulfillment and shipping platform that helps businesses manage their supply chain and shipping needs efficiently.
- Warehousing: ShipBob provides warehousing services with strategically located fulfillment centers to reduce shipping times and costs.
- Inventory Management: It offers real-time inventory tracking, ensuring businesses have visibility into stock levels.
- Multi-Channel Integration: ShipBob integrates with various e-commerce platforms and marketplaces for seamless order fulfillment.
- Order Routing: The platform automatically routes orders to the nearest fulfillment center for faster delivery.
- Analytics: ShipBob provides analytics and reporting tools to optimize shipping strategies.
- Fast Shipping: With multiple fulfillment centers, ShipBob offers fast and cost-effective shipping options.
- Scalability: It caters to businesses of all sizes, making it suitable for both startups and established brands.
- Visibility: Real-time tracking and reporting provide businesses with insights into their supply chain.
- Pricing: Some businesses may find ShipBob's pricing structure complex, and costs can vary based on factors like order volume and storage needs.
- International Shipping: International shipping options may not be as extensive as some specialized international carriers.
Ratings: ShipBob is generally well-regarded for its fulfillment and shipping capabilities, earning an average rating of 4.5/5 stars from users.
Rebuy (Abandoned Cart Recovery)
Rebuy is an e-commerce app specializing in recovering abandoned shopping carts. It helps businesses re-engage potential customers who have left items in their carts without completing a purchase.
- Automated Recovery: Rebuy sends personalized email reminders to customers who abandoned their carts, enticing them to complete their purchase.
- Customization: Businesses can customize email templates and incentives to suit their brand and customer base.
- Analytics: It provides insights into abandoned cart recovery rates and revenue generated from recovered sales.
- Increased Sales: By targeting potential customers who showed interest in products, Rebuy can significantly increase conversion rates and revenue.
- Automation: The platform automates the recovery process, saving businesses time and effort.
- Customization: Businesses can tailor email content and incentives to align with their branding and messaging.
- Pricing: Depending on the number of recovered sales, the pricing structure may be a bit costly for some businesses.
- Email Engagement: The effectiveness of abandoned cart recovery largely depends on the customer's willingness to engage with email reminders.
Ratings: Rebuy is well-received for its effectiveness in recovering abandoned carts, with an average rating of 4.4/5 stars from users.
Returnly (Returns Management)
Returnly is a returns management platform designed to simplify and streamline the returns process for e-commerce businesses.
- Automated Returns: Returnly automates the returns process, allowing customers to initiate returns online and receive instant return labels.
- Store Credit: It offers the option of providing customers with store credit to encourage future purchases instead of immediate refunds.
- Analytics: Returnly provides data and insights on return patterns to help businesses improve their return policies.
- Improved Customer Experience: Simplified returns and quick refunds or store credit can enhance the overall customer experience.
- Reduced Workload: Automation reduces the manual effort required to process returns.
- Analytics: Businesses gain valuable insights into return trends and customer behavior.
- Pricing: The cost of using Returnly may be a consideration for smaller businesses with limited return volumes.
- Integration: While it integrates with various e-commerce platforms, some businesses may require additional customization.
Ratings: Returnly receives positive reviews for its effectiveness in simplifying returns management, with an average rating of 4.3/5 stars from users.
Loox (Product Reviews)
Loox is a product review platform that enables e-commerce businesses to collect and showcase customer reviews to build trust and drive sales.
- Automated Review Requests: Loox automates the process of requesting reviews from customers after purchase.
- Photo Reviews: It allows customers to submit photo reviews, providing visual proof of their experiences with products.
- Integration: Loox seamlessly integrates with various e-commerce platforms and themes.
- Trust Building: Customer reviews, especially with photos, build trust and credibility with potential buyers.
- Increased Conversions: Positive reviews and user-generated content can lead to higher conversion rates.
- Integration: Easy integration with popular e-commerce platforms simplifies implementation.
- Pricing: The cost of Loox may vary based on the number of orders, which could be a consideration for businesses with high order volumes.
Ratings: Loox is highly regarded for its effectiveness in collecting and showcasing customer reviews, with an average rating of 4.8/5 stars from users.
Mailchimp (Email Marketing)
Mailchimp is a versatile email marketing platform that caters to businesses of all sizes. It offers a range of features to help businesses engage with their audience through email campaigns.
- Email Campaigns: Mailchimp allows businesses to create and send email campaigns with customizable templates.
- Segmentation: It offers advanced audience segmentation to send targeted emails based on customer behavior and preferences.
- Automation: Mailchimp includes automation workflows for sending personalized messages, including welcome emails and abandoned cart recovery emails.
- Ease of Use: Mailchimp is known for its user-friendly interface, making it accessible to users with varying levels of expertise.
- Integration: It integrates seamlessly with many e-commerce platforms, allowing for easy synchronization of customer data.
- Free Plan: Mailchimp offers a free plan with basic features, making it budget-friendly for small businesses.
- Pricing Tiers: Some advanced features may require upgrading to higher pricing tiers, which can be costly for larger email lists.
- Learning Curve: While it's user-friendly, it can take time to explore and fully utilize all the available features.
Ratings: Mailchimp is well-regarded for its versatility and ease of use, with an average rating of 4.3/5 stars from users.
Shopify POS (Point-of-Sale System)
Shopify POS is a point-of-sale system designed for businesses that have both physical and online stores. It allows businesses to manage their in-store and online sales from a single platform.
- In-Store Sales: Shopify POS enables businesses to accept payments, manage inventory, and track sales in physical retail locations.
- Integration: It seamlessly integrates with Shopify's e-commerce platform, allowing for unified inventory management and order processing.
- Customizable: Businesses can customize their in-store setup, including receipt printing and payment methods.
- Analytics: It provides sales and inventory data for informed decision-making.
- Unified Platform: For businesses with both online and offline sales channels, Shopify POS offers a unified system for managing all transactions.
- Inventory Sync: Inventory levels are automatically updated across all sales channels, reducing the risk of overselling.
- Customization: Businesses can tailor the POS system to meet their specific needs and branding.
- Hardware Costs: Setting up a full POS system may involve initial hardware costs, such as tablets and card readers.
- Monthly Fees: Shopify POS requires a monthly subscription, which adds to the overall cost.
Ratings: Shopify POS is highly rated for its ability to seamlessly manage both online and in-store sales, with an average rating of 4.7/5 stars from users.
How to choose the right ecommerce apps for your business?
To choose the right ecommerce apps for your business, you need to consider the following factors:
- Your budget: Ecommerce apps can range in price from free to hundreds of dollars per month. It is important to set a budget before you start shopping for apps.
- Your business goals: What do you want to achieve with your ecommerce business? Do you want to increase sales, improve customer service, or reduce costs? Once you know your business goals, you can choose apps that will help you achieve them.
- The features that are most important to you: Different ecommerce apps offer different features. Consider the features that are most important to you when the best apps for ecommerce business. For example, if you are looking for an email marketing app, you may want to choose an app that offers features such as automated email marketing, email segmentation, and email personalization.
- The reviews of other users: Before you download or subscribe to an ecommerce app, read reviews from other users. This will help you to learn about the pros and cons of the app and to make an informed decision.
Here are some additional tips for choosing the right apps for ecommerce business:
- Start by identifying your needs. What are the biggest challenges that you are facing with your ecommerce business? What tasks would you like to automate? Once you know your needs, you can start to look for apps that can help you.
- Do your research. Compare different apps and read reviews from other users. This will help you to find the best apps for your specific business needs.
- Start small. You don't need to install every ecommerce app that you find. Start by installing a few apps and see how they work for you. You can always install more apps later if needed.
- Integrate your apps. Many ecommerce apps can be integrated with each other. This can help you to automate your workflow and save time.
- Track your results. Once you have installed ecommerce apps, track your results to see if they are helping you to achieve your business goals. If they are not, you may need to change your strategy or try different apps.
In this blog post, we have shared the 10 list of best ecommerce apps to grow your business in 2023. These apps can help you with everything from marketing and promotion to sales and conversion to customer service and support. By using the right ecommerce apps, you can save time, boost your sales, and improve your customer experience.
However, it is important to note that there is no one-size-fits-all solution when it comes to ecommerce apps. The best apps for your business will depend on your specific needs and goals. Consider your budget, your business goals, and the features that are most important to you when choosing ecommerce apps.
Here are the mostly frequently asked questions related to ecommerce apps:
Which platform is best for eCommerce business?
The best platform for your e-commerce business depends on your specific needs and goals. Popular options like Shopify, WooCommerce, and BigCommerce offer robust features and flexibility, but the ideal choice varies based on factors like your budget, technical expertise, and scalability requirements. It's essential to assess your unique circumstances before making a decision.
What are ecommerce mobile apps?
E-commerce mobile apps are software applications designed for smartphones and tablets, allowing users to browse, shop, and make online purchases directly from their mobile devices. These apps provide a convenient and tailored shopping experience, often with features like personalized recommendations, easy navigation, and secure payment options, enhancing the overall mobile shopping experience.