15 Best Live Selling Platforms in 2024

Live selling platform, also known as live commerce platform or livestream shopping, has taken the e-commerce world by storm, and it's only going to get bigger in 2024. This dynamic and engaging sales approach allows businesses to connect with their audience in real-time, showcase their products or services in an interactive way, and drive sales like never before.

Whether you're a seasoned e-commerce pro or just starting out, there's a live shopping platform out there that's perfect for your needs. To help you navigate the ever-evolving landscape of live shopping online, we've compiled a list of the 15 best live selling platforms in 2024.

What is live selling platform?

A live selling platform typically refers to an online platform where sellers or retailers interact with potential buyers in real-time through live video streaming. This concept has gained popularity, especially in the e-commerce industry, as it provides a more interactive and engaging shopping experience compared to traditional online shopping.

On a live streaming shopping platform, sellers can showcase their products or services through live video broadcasts, demonstrating features, answering questions, and engaging with the audience in real-time. Buyers, on the other hand, can ask questions, seek clarification, and make purchases directly during the live session.

What are the benefits of live selling platform?

Live sales platform offer several benefits for both sellers and buyers, contributing to a more interactive and engaging shopping experience. Here are some key advantages:

Real-time Interaction: Livestream shopping apps enable direct and real-time interaction between sellers and buyers. This allows sellers to address customer queries, provide additional information, and offer a more personalized experience.

Demonstration of Products/Services: Sellers can showcase their products or services through live demonstrations. This is particularly valuable for products that benefit from visual or hands-on presentations, as customers can see how the items work or gain a better understanding of their features.

Increased Trust and Transparency: Live video provides a sense of authenticity and transparency. Buyers can see the actual products, witness demonstrations, and engage with the seller, fostering trust in the purchasing process.

Instant Feedback and Q&A: Buyers can ask questions in real-time, and sellers can provide immediate responses. This helps address any concerns or uncertainties that customers may have, leading to a smoother decision-making process.

Limited Time Offers and Urgency: Live selling events often incorporate limited-time offers, exclusive discounts, or special promotions to create a sense of urgency. This can drive impulse purchases and increase sales during the live session.

Community Building: Live selling platforms can help build a sense of community among customers. Buyers can interact with each other, share experiences, and become part of a community centered around a particular brand or product.

Social Media Integration: Many live selling app are integrated with social media channels, allowing sellers to reach a broader audience. Users can share live sessions, comment on posts, and engage with the content on various social media platforms.

Adaptability to Trends: Live selling adapts well to current trends and consumer preferences. It aligns with the increasing demand for video content and the desire for more interactive and personalized online experiences.

Mobile Accessibility: Live selling platforms are often accessible via mobile devices, allowing users to participate from anywhere. This convenience is crucial for reaching a diverse and global audience.

Analytics and Insights: Sellers can gather valuable data and insights from live sessions, including viewer engagement, feedback, and purchase patterns. This information can be used to refine future marketing strategies and improve product offerings.

15 best live selling platforms

Here is a list of the 15 best live shopping platforms:

1. CommentSold

CommentSold is a leading live shopping platform that helps businesses sell more products and services through live video. CommentSold offers a variety of features that make it easy for businesses to host live shopping events, including a user-friendly interface, a variety of live shopping templates, The ability to integrate with your existing e-commerce platform, Real-time analytics.

2. Skeepers

Skeepers is a live shopping platform that helps businesses create immersive and interactive shopping experiences. Skeepers offers a variety of features that make it ideal for businesses that want to connect with their customers on a deeper level, including The ability to host live shopping parties,The ability to connect with customers through one-on-one video chat, A variety of tools for creating engaging shoppable video streaming app experiences.

3. GoLive

GoLive is an AI-powered live shopping platform that helps businesses personalize the shopping experience for each customer. GoLive uses AI to recommend products to customers based on their past purchases and browsing behavior. GoLive also offers a variety of features that make it easy for businesses to track and analyze their live shopping results.

4. Bambuser

Bambuser is a live shopping platform that helps businesses monetize their live video content. Bambuser offers a variety of monetization options, including In-stream advertising, Product placements, Paid subscriptions.

5. NTWRK

NTWRK is a live shopping platform that focuses on niche products and brands. NTWRK offers a variety of features that make it ideal for businesses that sell unique and hard-to-find products, including Limited-edition drops, Exclusive collaborations with influencers, A curated selection of products.

6. Amazon Live

Amazon Live is a live shopping platform that is part of the Amazon ecosystem. Amazon Live offers a variety of features that make it easy for businesses to reach Amazon’s massive customer base, including Integration with Amazon’s product catalog, The ability to sell products directly on Amazon,Access to Amazon’s marketing and advertising tools.

7. Facebook Live Shopping

Facebook Live Shopping is a live shopping platform that is part of the Facebook ecosystem. Facebook Live Shopping offers a variety of features that make it easy for businesses to reach their customers on Facebook, including Integration with your Facebook Page,The ability to sell products directly on Facebook, Access to Facebook’s marketing and advertising tools.

8. Instagram Live Shopping

Instagram Live Shopping is a live shopping platform that is part of the Instagram ecosystem. Instagram Live Shopping offers a variety of features that make it easy for businesses to reach their customers on Instagram, including, Integration with your Instagram account, The ability to sell products directly on Instagram, Access to Instagram’s marketing and advertising tools.

9. Livescale

Livescale is a live shopping platform that helps businesses create interactive and engaging shopping experiences. Livescale offers a variety of features, including,The ability to host live shopping events, The ability to interact with customers through live chat, A variety of tools for creating engaging live shopping experiences

10. ShopShops

ShopShops is a live shopping platform that helps businesses collaborate with influencers to sell their products. ShopShops offers a variety of features, including acurated marketplace of influencers, tools for managing influencer partnerships, analytics to track the results of influencer campaigns.

11. TalkShopLive

TalkShopLive is a live shopping platform that helps businesses create TV-quality shopping experiences. TalkShopLive offers a variety of features, including a  professional production studio, a team of experienced live shopping experts ,a variety of marketing and promotional tools

12. Popshop Live

Popshop Live is a live shopping platform that helps businesses create immersive and interactive shopping experiences. Popshop Live offers a variety of features, including The ability to host live shopping events in 3D, The ability to interact with customers through live chat and augmented reality, a variety of tools for creating engaging live shopping experiences.

13. Smartzer

Smartzer is a live shopping platform that helps businesses create personalized and engaging shopping experiences. Smartzer offers a variety of features, including The ability to create personalized product recommendations, The ability to interact with customers through live chat and video chat, a variety of tools for tracking the results of live shopping campaigns

14. Whisbi

Whisbi is a live shopping platform that empowers businesses to sell directly to consumers through exclusive live shopping events. Whisbi offers a variety of features, including access to a network of experienced hosts, The ability to create branded and customizable live shopping events, a variety of marketing and promotional tools.

15. YouTube Live Shopping

YouTube Live Shopping is a feature of YouTube that allows businesses to sell products directly to their customers through live video streams. Businesses can create a live shopping event, add products to the event, and then broadcast the event to their subscribers. Customers can watch the live stream, browse the products, and click on the products to learn more about them. They can then add the products to their carts and checkout on the YouTube app.

Enhancing Live Selling with Manifest AI: A Strategic Approach

Here is how Manifest AI can help you enhance your live selling platform:

• Customer Service Integration: Manifest AI can be incorporated to enhance real-time customer interactions, providing automated, AI-powered responses during live selling events.
• Behavior-Driven Product Suggestions: Utilize Manifest AI’s ability to analyze live viewer interactions, offering personalized product recommendations based on audience behavior and preferences.
• Insightful Analytics for Strategy: Emphasize how Manifest AI can process data from live selling sessions, delivering insights to refine future sales strategies and improve customer engagement.
• Post-Event Engagement: Leverage Manifest AI for automated follow-ups after live sessions, maintaining customer engagement and nurturing leads.

Conclusion

As we conclude our exploration of the 15 best live selling platforms in 2024, it's evident that the future of e-commerce lies in harnessing the power of real-time interactions and immersive experiences. With the right platform, businesses can transform their online presence, cultivate loyal customer relationships, and achieve remarkable sales success. So, embrace the era of live selling, where authenticity, engagement, and innovation converge to redefine the digital shopping landscape.